The Oliva Club is a living organism, made from people to people, in order to propose a new look at the consumption of olive oils. Bringing simply and affordably high quality and healthy products. Demystifying the taboo "has to be expensive to be good" or "has to be handmade to be excellent". The purpose of Clube da Oliva is to bring national products into the homes of average Brazilians. Offering olive oil varieties adapted to the dietary and health requirements, as well as the trends and consumption habits of different Brazilian cultures. | The literalness of the olive over the "I" evokes the spirit of accessibility. Yes, let's get to the point. | Thinking about this, we also translate the colors of olives and olive trees. We brought diagonal lines, since ancient times it is known that they cause the optical illusion of depth and movement. | In the center of the letters “O” and “a” we chose not perfect but proportional ellipses, as well as the “V”, translating the figure of the twisted branches of an olive tree. | Clube da Oliva's tone of voice inspires and guides our way of communicating to all audiences, internal and external. It conveys our positioning and is based on our qualities and personality. | Clube da Oliva is an up-to-date brand, which understands local producers, made from people to people, with the aim of proposing a new look at olive oil consumption, bringing simple and affordable products of the highest quality and healthy. We communicate in an agile and objective way, transmitting security based on the attitude of those who know and do it.
